The Win-Win Canvas:
a practical 4 step approach to successful collaboration projects
A free tool to align your partners faster, eliminate collaboration risks, and reveal the ideal project structure
Do you recognize this?
Setting up collaborations takes too much time- Project proposals get rejected after weeks of work
- Partners lose engagement or drop out mid-project
- Your team feels frustrated or loses motivation
With the Win-Win Canvas you can fix this in just half a day:
Every voice is heard
No more dominance by the loudest partner.
All important goals on the table
Even those outside of funding calls.
A clear map
A clear map of must-haves, nice-to-haves, not-relevants, and no-go’s.
Fully engaged partners
Fully engaged partners with real skin in the game.
The Win Win Canvas is a four category collaboration tool that helps partners make their individual goals and boundaries explicit before shaping a shared project. It distinguishes between what each partner must achieve, would like to achieve, does not consider relevant, and cannot accept.
This canvas supports one essential part of collaboration in innovation
helping partners define shared goals and make alignment explicit
as explained in our foundational guide on collaboration in innovation.
Why i developed the win win canvas
I’m Piet Verhoeve, author of Win Winnovation and an innovation partnership expert. I developed the Win Win Canvas from years of working with innovation teams, consortia and ecosystems where partners needed a practical way to make individual interests explicit before defining a shared project.
The canvas helps surface differences early, create space for honest discussion and identify where a genuinely beneficial collaboration is possible.
CEO of SME company
"The tool saved our proposal, we received funding and got the results we wanted."
Academic proposal lead
"We finally managed to truly align all partners is this complex research project, this makes the proposal writing a lot easier! "
Johan D. (workshop participant)
"The Win-Win Canvas is an refreshing method and very effective for the consortium. We really accelerated the process"
Step by step
Download the canvas + ebook.
Fill it in with your partners (using the 4 categories).
Reflect on the results and identify risks and opportunities.
Build a stronger project plan and boost your success rate.
After your download you’ll also get
9 bonus tips
Receive 9 bonus tips via mail with practical ways to use the canvas like a pro.
2 Cases
Real world cases where the win-win canvas proved its value and saved innovation consortia and achieved results.
INsights
Gain practical insights into why the workshop format matters and how to use the approach effectively.
